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  1. Publishers mobilised at AOP forum

    Category: General Information/News

    With mobile phones in the UK set to shortly outnumber people, publishers have been urged to grasp the developing opportunities that mobile content can offer, during an AOP forum on mobile publishing held ...
    Monday, 06 June 2011
  2. AOP forum: Mobile content

    Category: General Information/News

    With mobile phones in the UK set to shortly outnumber people, AOP urged publishers to grasp the developing opportunities that mobile content can offer, during a forum on mobile publishing on 26 January ...
    Monday, 06 June 2011
  3. UK mobile users disinterested in 3G

    Category: General Information/News

    UK consumers are turning their backs on 3G mobile services because they find them confusing and too difficult to use, according to new research. Posted: 2006-02-22 19:08:55 ...
    Monday, 06 June 2011
  4. Mobile content can boost your brand

    Category: General Information/News

    Mobile technology could present an opportunity for publishers to develop a ‘brand franchise’, and also drive traffic to other brand platforms, according to speakers at an AOP forum today (8 June). Posted: ...
    Monday, 06 June 2011
  5. AOP Forum: Maximising the potential of mobile

    Category: General Information/News

    AOP held a forum on the afternoon of Thursday 8 June on the topic of mobile content, addressing the ways mobile strategy can interact with the rest of the business, the opportunities and benefits for publishers, ...
    Monday, 06 June 2011
  6. The future's bright, the future's video

    Category: General Information/News

    The future for the mobile content business is in video, and there is a gap in the market for publishers to exploit, according to speakers at an AOP forum on mobile last Monday, 16 July. Posted: 2007-07-19 ...
    Monday, 06 June 2011
  7. Mobile - will it ever work for publishers? Content and tariff-play in the twenty-first century

    Category: General Information/News

    The combination of flat-rate data access tariffs and the younger demographics increasing mobile usage means that publishers can seize new revenue opportunities, but they have to create new services and ...
    Monday, 06 June 2011
  8. Personalising the mobile internet

    Category: General Information/News

    Speaking at AOP's forum yesterday, covering mobile widgets, was David Ashbrook, David Ashbrook, senior research engineer, Devices Team, Vodafone Group R&D. Posted: 2007-11-23 02:00:00 ...
    Monday, 06 June 2011
  9. Creating "watercooler moments" with mobile

    Category: General Information/News

    An effective mobile content strategy can create a real buzz around your brand, delivering "wartercooler moments" people will talk about and share. Posted: 2008-09-18 03:00:00 ...
    Monday, 06 June 2011
  10. Mobile Content: creation, convergence and commercialisation

    Category: General Information/News

    With a new generation of mobile phones and the growth of flat-rate tariffs, what opportunities does the mobile web now offer UK publishers? AOP's forum on mobile content, looked at the latest approaches ...
    Monday, 06 June 2011
  11. Mobile internet key for consumers

    Category: General Information/News

    Web accessibilty is becoming a key consideration for mobile users, with 60 per cent of respondents saying mobile web access is important according to joint research conducted by AKQA Mobile and dotMobi. ...
    Monday, 06 June 2011
  12. The future's bright, the future's mobile

    Category: General Information/News

    Fifty per cent of consumers would substitute their internet usage on a PC for a mobile device. This is a key finding from IBM’s Institute of Business Value, expanding on its May 2008 "Go Mobile, Grow" ...
    Monday, 06 June 2011
  13. Emma Jenkins, Head of Interactive Marketing, Procter and Gamble, video interview

    Category: General Information/News

    Emma has spent 9 of her 11 years at P&G in digital marketing, focussing on P&G’s innovation efforts. She has worked across digital TV, internet and mobile campaigns for brands such as Pampers, Ariel, ...
    Monday, 06 June 2011
  14. Mobile web growing 8 x faster than PC-based web

    Category: General Information/News

    Mobile web usage is growing eight times faster than PC-based web use according to the ‘Mobile Media View’ produced by Nielsen. The study highlights that almost 7.5 million Britons now access the internet ...
    Monday, 06 June 2011
  15. Video: key trends for publishers

    Category: General Information/News

    CBS Interactive, FT.com and UBM give their thoughts on paid content, mobile, social media and user-generated content, in four two minute videos. Covering the main issues and trends raised by... Posted: ...
    Monday, 06 June 2011
  16. NME launches iPhone application

    Category: General Information/News

    NME today launches a dedicated iPhone/iPod application via the iTunes store. The app allows music fans to view and own iconic NME photos on their mobile... Posted: 2009-10-15 12:42:44 ...
    Monday, 06 June 2011
  17. Video - Thomson Reuters' Tim Faircliff on AOP Summit

    Category: General Information/News

    AOP Co-Chair Tim Faircliff highlights his must-see sessions for the forthcoming AOP Summit – from Mobile to Paid Content, he outlines... Posted: 2009-09-18 12:08:21 ...
    Monday, 06 June 2011
  18. AOP Census Videos: mobile, engagement, ereaders, skills and tech

    Category: General Information/News

    Voxpop videos, with AOP Board members from Conde Nast Digital, Mail Online, Incisive Media and Thomson Reuters... Posted: 2010-03-17 14:00:10
    Monday, 06 June 2011
  19. Dominic Collins on diversifying revenues & apps

    Category: General Information/News

    Dominic Collins, VP Portal & Audience Business Unit at Orange discusses opportunities for publishers on mobile. Dominic joins speakers from News Int, Guardian & Google at... Posted: 2010-06-17 17: ...
    Monday, 06 June 2011
  20. Drapers launches job site, as Emap revamps recruitment ad strategy

    Category: General Information/News

    Emap, the b2b multi-platform media group, has announced the launch of Draperjobs.com. The launch marks the first in a series of eight new state-of-the-art online and mobile recruitment jobsites aimed at ...
    Monday, 06 June 2011
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